Sips of Jen and Tonic

I recently came across an article about a company, Kingfish Labs, which raised $500,000 to help develop a social dating application for Facebook.  You can sign up for their app, Yoke, and select whether or not you’re in a relationship. If you’re coupled you can act as a matchmaker for your single friends, and if you’re unattached the application will recommend users to you based on the commonality of your Facebook profiles.

There are a couple of holes in this plan:

1. I love my friends dearly, but many of them have a hard enough time setting themselves up. Add the fact that most of us are highly undesirable dating specimen, and you’ve got a recipe for disaster.
2. A computer can only account for the things that are being said in a profile and not the things that aren’t. You wouldn’t know that someone was a hardcore KKK member until they started fitting you for your head cover.

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